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Research papers

Games as an emotionally driven experience

Games are emotionally driven experiences. Immersion theory states that game elements such as narrative determine whether or not players commit emotionally to the game world. Conversely, flow theory focuses on game mechanics and how they bring players...

Catalogue: Congress 2014: What Inspires?
Authors: Tang Ruihong, Danny Wang
September 10, 2014
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Citation

Ruihong and Wang (2014a, September 10). Games as an emotionally driven experience . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/games-as-an-emotionally-driven-experience--8338